(click to enlarge) Facebook recently updated Instagram . The improved features should attract more Chinese customers to install the app. The Instagram 6.0 release is now loaded with adjustable filters and 9 new effects. Users will be able to create more unique Instagram looks on their pictures through direct control of the Filter Strength, Saturation, Contrast, Shadow, Sharpness, and Highlights. Instagram is growing faster than Facebook, Twitter ( TWTR ), and Pinterest. Chinese users might be one of the reasons why Global Web Index reports 23% global growth rate for Instagram. Source: Global Web Index China has 700 million smartphone users. Even if only 10% of those people use Instagram, Facebook already gets a sizeable number of advertising eyeballs for local Chinese advertisers.
Adam Richman Show Pulled After Instagram Comments - TheWrap
One mistake brands make is to think that Instagram and other image-sharing sites and applications are all interchangeable: theyre not. Each one has its own culture. Instagram is the site where brands show fans who they are; its about shaping perceptions of a brands personality. In one Instagram for Business blog post , Ben & Jerrys digital marketing manager Mike Hayes described it as the curation of a brand story. Instagrams fundamental purpose is to facilitate users sharing their own images and videos. In contrast, Pinterest users can have thriving, active accounts without ever contributing a single image themselves: its all about filing away ideas that may be useful and that are, usually aspirational. (I may have the hairstyling skills of a goat wearing oven mitts, but I can still Pin that classy sideswept braid!) Theres certainly room for overlap in those two cultures, but there are also key differences: Pinterest is where youd post a tutorial on how to achieve a particular look with a makeup palette, and Instagram is where youd post the selfie you took wearing it. Pinterest is where youd post a recipe for your favorite coffee drink, and Instagram is where youd post the sepia-tinted video of your latte resting on the table of your favorite cafe. Studio-lit shot clearly showing the product features? Pinterest.
Original article here: http://www.reelseo.com/7-tips-instagram-video-marketing/
7 Tips for a Wildly Successful Instagram Video Marketing Campaign
Stay tune (sic) MFF fans! Last month, Richman drew outrage after he wrote a string of expletives on Instagram in response to fans criticizing his use of the hashtag #thinspiration. buy instagram followers Also read: Why Mario Batali Bought 200 Pairs of Crocs Had ordered this suit from a Saville Row tailor over a year ago. Think I'm gonna need to take it in a little#thinspiration he wrote. When Instagram users called him out for using the term which is used in pro-anorexia circles Richman lost his cool and began lashing out. Maybe you'll acknowledge that just because someone is on TV, they are no less worthy of human kindness, respect, forgiveness or patience, he told one user. Give me a fing break.If anyone acts like a c I'll call them one. It's not misogyny, it's calling a spade a spadeif my use of the hashtag offended you, it was unintentional & for that I'm sorry. He told another Instagram user to commit suicide. Grab a razor blade and draw a bath, he wrote. I doubt anyone will miss you. Richman later apologized and deleted all of his Instagram messages related to the incident.
Original article here: http://www.thewrap.com/adam-richman-show-pulled-after-instagram-comments/